Category: Digital Marketing

It’s no coincidence that when a medical-related search term or phrase  is typed in to a Google search bar that Wikipedia.org is the top slated search result. Looking at Wikipedia as…Read more

Global sales of tablets reached over 64 million units in 2011 and are projected to increase to 232 million units in 2016, according to the most recent Tablet Technology and…Read more

If your business is in the medical field, then Search Engine Optimization (SEO) can be a valuable resource to enhance your website traffic and increase your patient base. But if…Read more

Google releases updated algorithms about 500 times a year and the most recent major overhauls have included black and white animals: the panda and more recently, the penguin. Since its…Read more

An increasing number of consumers go online when they are looking for local businesses in their area or want to learn more about the products available near their homes, according…Read more

In the age of Google, a strong online presence is the key to running a successful healthcare business. That said, it’s becoming essential for hospitals and health providers to reconsider…Read more

1. Blogging engages your patients. A blog allows you to engage your patients as well as prospective ones by informing them of services, procedures, and changes to your practice. One…Read more

Marketing professionals are taking advantage of the social media more now than ever before.  A study conducted by the Social Media Examiner revealed that the majority of marketers, 59%, are…Read more

Marketing for doctors has moved into the twenty-first century – and a video marketing campaign is a great way to build up your efforts and increase traffic to your site. …Read more

Video can be an enormous help for your medical website design and marketing efforts.  Let’s continue by looking at the other two main functions of video in a medical marketing…Read more