Healthcare Internet Marketing

A Digital Marketing Company for Healthcare Providers

A Healthcare-Specific and Development-Oriented Digital Marketing Company.

With the constantly changing nature of healthcare internet marketing, it's difficult to maintain an active and effective presence online. Medical Web Experts’ team has deep industry knowledge in the use of digital channels to market medical products and services in legally-compliant ways. We can work as an extension of your team to set up and maintain successful, high-ROI healthcare digital marketing campaigns.

Healthcare Internet Marketing: Search Engine Optimization (SEO)

Medical SEO is a long-term strategy that grows your healthcare organization’s customer base by increasing its digital presence in search engines, thereby growing organic traffic. Working with Medical Web Experts means taking a comprehensive approach to increasing your rankings, including:

  • A project plan
  • Keyword research
  • On-page optimizations
  • Medical content writing (articles, blog posts, patient education and newsletters)
  • Business listings (Google My Business, Healthgrades, Vitals, Yelp, Zocdoc, RateMDs)
  • Social media (Facebook, Twitter, Google+, LinkedIn)
  • Monthly reporting on site analytics, keyword rankings, and social media metrics

PPC for Healthcare Digital Marketing

Healthcare PPC advertising is an immediate strategy that will drive quality traffic to your healthcare website by placing ads at the top of Google’s first page of search results. PPC campaigns generate an immediate increase in quality traffic and conversions, followed by improved results after the first 2-3 months.

At the start of a PPC campaign, Medical Web Experts’ PPC team analyzes the most important keywords related to your organization and business goals.

A PPC campaign usually consists of:

  • Google AdWords and Bing Ads account creation, setup, & optimization
  • Keyword research
  • Ad creation

After the initial campaign, Medical Web Experts takes care of the ongoing monthly maintenance to ensure optimal performance, paying special attention to:

  • Daily monitoring of current campaign performance
  • Continued optimizations to bids and keyword strategy
  • Monitoring of competitors
  • Ad creation
  • A/B testing of ad variants and strategies
  • Monthly report including ad performance data, site analytics, recommendations, and more
  • Timeline and Results

Medical Content Marketing Online

Medical content writing from experienced and highly-trained medical can be the key to growing your business. Successful healthcare internet marketing starts with high quality, well-written, and properly-promoted content.

Patient Education Content

Engage your customers with easy-to-understand articles on medical issues, treatments, biology, and other technical health subjects.


Medical Graphic Design

Custom graphics – such as maps showing availability or graphics/icons illustrating unique service offerings – illustrate and break down complex concepts for your audience.


Medical Press Release Writing

Press releases reach multiple publications at once, allowing you to showcase your business, product, or service, and increase your branding. We’ll write, syndicate, and provide a report on the performance of your press release.


Medical Landing Pages

Strategically structured landing pages can dramatically increase the conversion rate of a website when used in healthcare ppc advertising or a healthcare social media campaign. Landing pages can also be used as a standalone website for a sub-product or sub-service of your business.


Whitepapers

Whitepapers (or white papers) allow you to showcase your expertise and authority on an industry-relevant topic, and are an excellent way to diversify your medical content marketing campaign. We’ll create content and a custom design for your whitepaper. See one of our own!


Healthcare Infographics

Infographics are fun, shareable, and showcase your expertise on healthcare topics. They can be used to either directly or indirectly promote your product or services.


Video Production for Medical Content Marketing

As experts in medical video production, we can help you generate healthcare-focused video content to promote your brand.

Medical Web Experts is available to organize every aspect of your video production, including:

  • Video scripting
  • Custom, branded video template
  • Live-action Filming
  • Animation

After production is complete, our marketing team can also take care of posting the video in key locations for the best publicity for your brand.

  • YouTube
  • Facebook
  • Your website, blog, and/or video Gallery
  • A slide-in video or banner on your website

A slide-in video or banner on your website


Healthcare-Focused Development

MWE has partnered with some of the most prestigious organizations in healthcare to develop web and mobile applications that enrich the patient experience, improve outcomes, enhance patient-physician communication, and streamline internal workflows. Grow your practice and gain a competitive edge by offering tools and features your patients want.

Contact Us

Have a new project? Complete the form below to speak with one of our experts and find out how we can help.

Our Office

Our office is in Dallas, Texas. We are open Monday to Friday from 9:00am - 5:00pm EST.

Mailing Address

5950 Sherry Ln, Ste 405A
Dallas, TX 75225

Our Offices

We are open Monday to Friday from 9:00am - 5:00pm EST.

Dallas, Texas
Buenos Aires, Argentina

Mailing Address

5950 Sherry Ln Ste 405
Dallas, TX 75225

Phone

Toll-Free: 1-866-932-9944

Toll-Free: 1-866-932-9944



Our Partner Products

Bridge Patient Portal logo

mHealth app/healthcare mobile app for hospitals & medical centers

Zoho

Google Suite

Redox logo