Author: Marie Westerhof

While the health industry is growing steadily, healthcare providers are also looking for ways to decrease spending by empowering patients to take better care of themselves. Apple’s new product, HealthKit,…Read more

Whether you are looking for an at-home flu remedy or the cause behind a specific symptom, googling anything related to your health can be dangerous. With so much information out…Read more

Healthgrades, a leading physician and hospital review website, has launched a new ratings system to help patients find information about individual physicians’ quality of care for specific procedures. This could be…Read more

As reported by SearchEngineWatch.com, Google has been testing a new “not mobile-friendly” icon in mobile search results designed to indicate whether a site is functional on mobile devices. The icon–…Read more

While you may think that consumers can learn everything they need to know about a business simply by visiting its site, 97% of consumers get their first impression of a…Read more

Everyone wants to build a website that will stand the test of time, but with new technology sweeping the market by the day, this can be a tricky feat. If…Read more

It’s no secret that social media has become a massive platform for medical patients to stay informed and share concerns about their conditions. However, searches for lesser-known or more stigmatized…Read more

When we talk about optimizing a website and creating content that engages site visitors, we usually think about imagines and text. The truth is, however, that video can be just…Read more

An effective meeting accomplishes a predetermined set of goals in a constructive way while using company time efficiently.  Following the proper rules for appropriate meeting behavior (note: these are rules…Read more

Marketing for doctors has moved into the twenty-first century – and a video marketing campaign is a great way to build up your efforts and increase traffic to your site. …Read more