Is Your Medical Website Missing These Three Important Calls-to-Action?

There’s no secret to why many healthcare organizations have websites: to attract prospective patients and provide them with the information they seek. However, not all medical websites are effective in converting new patients. In fact, many are missing key elements, or calls-to-action, that urge site visitors to take some kind of step. This can include, filling out a contact form, scheduling an appointment, or placing a call to the healthcare facility. If your website doesn’t have strategically placed …

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4 Things Driving People Away From Your Medical Website

Just as there are things that you can do to make your medical website more appealing, there are also content and design decisions that can affect how well your site performs. In fact, making certain mistakes could prove extremely costly and undermine your website’s potential, resulting in low conversions, high bounce rates, and a poor user experience overall. Are you concerned about the effectiveness of your medical website? Here are four things you should definitely avoid: 1. Long, rambling …

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Innovative Healthcare Delivery

Innovative Healthcare Delivery has a new website! This healthcare organization was founded on the belief that by improving efficiencies in the healthcare system they can enhance quality outcomes and reduce costs, while creating a better patient experience. Innovative Healthcare Delivery works with patients – ensuring that they get the most out of programs provided by Employer Groups, Self Funded Plans, Fully Insured Plans, State and Federal Plans, and Hospitals. To learn more about Innovative Healthcare Delivery’s services, visit …

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Medulous.com Beta Launch: New Website Helps People Avoid Bad Medical Treatments

Newly launched website Medulous.com revolutionizes the way people make healthcare decisions by allowing patients to read and write unbiased online reviews about their medical treatment experiences. SAN DIEGO, Sept. 23, 2013 /PRNewswire/ — A new concept aiming to help empower patients to make better-informed decisions about their healthcare, newly launched beta-version website Medulous.com allows patients and health professionals to write reviews for medical treatments online. By facilitating the exchange of information between patients and physicians, Medulous helps users avoid …

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Alan S. Brown, M.D.

Dr. Alan S. Brown, M.D. has a new website! Dr. Brown is a board-certified clinical psychiatrist and psychologist based in Englewood, New Jersey, where he’s practiced for 20 years. Using his expertize in psychotherapy, psychopharmacology, cognitive behavioral therapy and insight-orientate therapeutic approaches, he treats a wide range of emotional conditions, such as depression, anxiety, stress-related disorders, obsessive-compulsive disorder and adult attention deficit disorder. Dr. Brown likes to provide a warm, supportive and non-judgmental environment, where a strong partnership …

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Has Your Medical Website Reached the End of Its Life Cycle?

Every so often, your website, much like everything else in your healthcare business, will need an update in order to continue being effective. A great medical website, after all, can be a major source of revenue for your hospital or practice, while an outdated or poorly maintained website can cost you new patients and harm your brand. The question is: how often should you refresh or redesign your medical website so that it continues to provide value to …

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How Will Healthcare Reform Affect Your Patients and Your Practice?

The healthcare sector is constantly evolving, making it difficult for patients and medical providers to keep up with current policy. Hospitals, for example, are transforming from sole entities into large regional organizations that will ultimately deliver better service to their patients. Meanwhile, patients are being urged to take a more active role in their health. Due to the fact that the changes occurring in healthcare are affecting people all along the care chain, it is imperative that all parties …

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Southern Ohio Medical Center’s New Mobile Site

Visited Southern Ohio Medical Center’s website recently? If you accessed the medical center’s website via a mobile device over the past few days, you probably noticed a big change. Like many healthcare providers with a website, Southern Ohio Medical Center decided to launch a mobile friendly version of their site. Having a mobile friendly site for your business is no longer an option – it’s a must-have. Why? Mobile use has surpassed desktop use The majority of American …

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4 Low-Cost Ways to Attract New Patients and Grow Your Medical Practice

Fluctuations in the economy, changing health insurance models, and cuts in healthcare funding have all affected how often people choose to seek out elective and non-urgent medical care. In fact, in recent years demand for this type of care has decreased, resulting in significant losses for physician practices. Now that the Affordable Care Act has expanded medical coverage to previously uninsured populations, however, things might be starting to look up. The newly insured, after all, are a new …

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Website vs. Social Media: Where Are Your Medical Marketing Efforts Best Spent?

Limited marketing budgets can force healthcare organizations to have to choose between traditional marketing options such as a website and newer, fast-growing mediums like social media. The fact that social media profiles are free – and that 67 percent of online adults use social networking sites on a regular basis – can make physicians and healthcare administrators lean toward that option. What many fail to realize, however, is that social is just one aspect of an effective marketing …

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