Category: Digital Marketing

healthcare marketing tools

Posted on February 02, 2016 by Marie Westerhof

Creating a digital marketing campaign that’s effective for medical and health businesses is not without its quirks. You’re sure to find yourself with different needs than if you were marketing…Read more

healthcare social media

Posted on January 19, 2016 by Gretchen Kalthoff

With technology updating at a rate that is hard to keep up with, it can be difficult to cast your eye even further into the future to see what lies…Read more

medical marketing

Posted on January 13, 2016 by Gretchen Kalthoff

With 2016 already underway, what are the best ways to stay ahead of the competition this year? Here, we discuss the top trends for medical practice Internet marketing to give…Read more

healthcare social media online privacy

Posted on January 07, 2016 by Gretchen Kalthoff

Clearly, there are a host of benefits to using social media for your business, but it’s important to do it right – without privacy breaches. The risks and dangers can…Read more

hospital patients and doctor

Posted on December 31, 2015 by Gretchen Kalthoff

A good brand is at the core of any successful medical practice. Your brand communicates who you are — the core qualities and features of what you offer. You can…Read more


Posted on December 18, 2015 by Gretchen Kalthoff

There are a plethora of digital tools available today to help market your practice. Yet, as the tools to further empower your marketing grows, so does the competition. Perhaps one…Read more

healthcare social media

Posted on December 04, 2015 by Gretchen Kalthoff

Social media has come long a way since Facebook was first launched. LinkedIn, Twitter and Google+ have been added to the fold, and each platform is continuously updating and modifying…Read more

web design & marketing

Posted on November 30, 2015 by Julie Ho

Everyone can agree that the healthcare industry is a complicated ecosystem. A wide variety of physician payment models and a diverse range of medical specialties, each with unique needs, makes…Read more

medical content marketing checklist

Posted on November 18, 2015 by Gretchen Kalthoff

Everyday, consumers are bombarded with more advertising messages than ever before – from billboards and magazine advertisements to Facebook and pop-up ads online. This has resulted in consumers becoming resistant…Read more

yelp marketing

Posted on November 16, 2015 by Gretchen Kalthoff

Our first reaction to a negative review of our business is often panic or anger or both. Over the last few years, the power of Yelp has dramatically increased. There…Read more

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