Posted on September 15, 2016 by Michael Scranton
Our Blog
Posted on August 05, 2016 by Michael Scranton
Hospital Website Design ICU: What Makes Your Site User-Friendly?
It’s no secret: patients today are taking a more active role in researching treatments and providers before choosing where to spend their healthcare dollars. As with other sectors of the…Read more
Posted on July 28, 2016 by Michael Scranton
Community Care Collaborative Selects Bridge Patient Portal for Patient-Centered Engagement, Spanish Translation and Responsive Mobile Design
Texas Healthcare Organization Achieves Twice the National Patient Enrollment Average Using Bridge Patient Portal KIRKLAND, Wash., July 26, 2016 – PRNewswire — Serving the 11th largest metro-area in the United States, Community…Read more
Posted on July 21, 2016 by Marie Westerhof
3 Ways to Reach Healthcare Consumers Through Web Content
Turning consumers into customers starts with understanding who your consumers are, and what they’ll respond to the most. Creating effective content is easy once you’ve a) defined a goal and…Read more
Posted on July 05, 2016 by Winona Cruzan
If Over 90% Of People Are Interested In Using A Patient Portal, Why Do Only 25% Of Patients Report Using it?
For most adults, the use of the Internet and other electronic communications is second nature – yet when it comes to the adoption of patient portals, the majority of practices…Read more
Posted on June 21, 2016 by Marina Komarovsky, MS, MPH
Three Ways to Increase Patient Portal Engagement
This week, CEO John Deutsch was quoted in an EMR Daily News article about how to get patients to log in to patient portals and keep using them to manage…Read more
Posted on June 02, 2016 by Winona Cruzan
Engaging Women in Healthcare Marketing
It’s no secret that women are the primary decision-makers for consumer goods in the majority of households. And as much as 80-90% of all healthcare decisions are made or influenced…Read more
Posted on May 31, 2016 by Winona Cruzan
Healthcare Marketing Trends You Can’t Afford To Miss in 2016
The ongoing transformation of the healthcare industry is constantly presenting new opportunities and challenges. The shift towards a digitally empowered generation of healthcare consumer is already underway; according to Pew…Read more
Posted on May 26, 2016 by Winona Cruzan
Mobile Health Technology: Improving Wellness and Profitability
Posted on May 24, 2016 by Winona Cruzan
How Social Media Aids Patient-Centered Care
The relationship between the healthcare industry and social media has historically been a complicated one – while it gave patients and practitioners a new way to connect, it also gave…Read more