Category: Digital Marketing

Whether you like it or not, your customers are posting reviews about your company on websites all across the Internet. These reviews provide potential customers with a glimpse into the…Read more

With countless new businesses emerging in the marketplace, it is more important now than ever to set your healthcare organization apart from the pack – and establishing a brand identity…Read more

Today’s consumers aren’t interested in advertising. They want to be educated and entertained – and they seek out content that does so without coming across as gimmicky or spammy. Providing…Read more

These days, doctors are beginning to see the importance of online medical marketing skills in making their practices more successful. Here are three tips that will set up a basic…Read more

Google is the most common way current and prospective patients find more information about your practice. Do you know what’s in the first page of your search results? Research shows…Read more

“If you build it, will they come?” Most discussions these days about EMR patient portals and attaining Meaningful Use Stage 2 criteria are centered around the technical aspects. But while…Read more

Adults are spending more and more time on the Internet – many of them searching for healthcare information and looking to connect with medical providers in their community. This means…Read more

According to the Center for Disease Control, 74 percent of all US adults use the Internet, and 61 percent have looked for health or medical information online. The most commonly-researched topics…Read more

According to several social media and Internet experts, every medical internet marketing strategy should include a call-to-action, or CTA: a response you want users to complete. But how can your…Read more

Internet marketing has become a crucial part of just about any company’s marketing strategy – and for 2013 it’s only going to grow as internet marketing vehicles, tools, and techniques…Read more